Men’s Run Product
– Lululemon

Responsible for product line architecture, design aesthetic and direction for all Men’s run apparel (excl. OTW). Through the lens of the different runner ‘mindsets’, I’ve designed into best-in-market, ambassador/athlete informed and validated run product.

Design: Tjirk Deurloo
SVP: Ben Stubbington

Specialty Run Product

Special editions of exitisting product through special washes, garment dyes and special finishes bring excitement to Lululemon’s seasonal product offer.

Design: Tjirk Deurloo
SVP: Ben Stubbington

  • Lululemon Graphics

    Graphic Concept and Design for Lululemon Special Projects and Collabs. Focused on seasonal and functional graphics.

    see graphics

  • O'Neill x Pendleton

    Design and Direction for O’Neill Collaboration with Pendleton Woolen Mills, USA. Included fabric selections, trims and logo and branding package.

    see collaboration

  • O'Neill Collections

    Design and Direction for O’Neill Collections, including Mainline, O’Neill O’Riginals and O’Neill Adventure. Including trims and logo and branding package.

    see graphics

  • Beijing Olympics 2022

    Men’s Opening Ceremony, Closing Ceremony, Media and Podium Athlete Kits. Including full winter outfits for travel and village wear.

    see product

  • Lululemon Collections

    Lululemon product, informed and validated by athletes and ambassadors. Combining high style and high functionality

    see collections